Todd Greenberg Takes the Helm as CA New CEO
Todd Greenberg Appointed New CEO of Cricket Australia
Todd Greenberg has been named the new Cricket Australia chief executive and will soon take over from Nick Hockley when he bows out from the role at the end of the summer.
The Current Australian Cricketers’ Association CEO and the former CEO of the National Rugby League, Greenberg for some time had been the main candidate to replace Hockley.
He has good relationships with the players because of his current role but also played first-grade cricket in New South Wales. He has worked as NRL CEO and the General Manager of Australia in the past and, thus possesses extensive experience in management of sponsors, stadia, live events and broadcast partners.
He played a critical role in the most recent MOU signed between CA and the ACA and also toured Pakistan in 2022 alongside Hockley when the Kangaroos returned there to play cricket in the country for the very first time since 1998.
CA chairman Mike Baird was pleased to have Greenberg as the new CEO.
“I'm delighted Todd Greenberg will join Cricket Australia as Chief Executive Officer," Baird said.
"Todd will bring enormous experience to the role from his time leading the National Rugby League and his current position as CEO of the Australian Cricketers' Association, as well as his time in club and stadium management.
"He is also a renowned driver of commercial growth and innovation, such as bringing the State of Origin to Melbourne and introducing the NRLW.
"We are entering a period of great opportunity and the recruitment panel and CA Board was enormously impressed by Todd's passion for cricket and his vision to build on the achievements of the past few years and continue the game's growth.
"I would like to thank Nick Hockley who will leave the game in a position of great strength at the end of the season with important foundations including our broadcast rights deal, MOU and seven-year content strategy in place."
After defeating a field of candidates from within Australia overseas, Greenberg said he was thrilled to take on the new role.
"I am grateful to be allowed to take on this enormously important role in Australian sport and to further my involvement with a game I've loved since childhood," Greenberg said.
"This is an extremely exciting time for cricket with the rapid growth of the game across the globe creating fantastic opportunities, while also presenting some challenges to ensure Australian cricket retains its position at the very peak of the game.
"Thanks to the work of the current administration the game has strong fundamentals in place. I want to ensure we build on this momentum so Australian cricket continues to thrive - from local parks to the nation's biggest stadiums.
"I'm grateful to all those at the Australian Cricketers' Association where we formed positive and productive partnerships across the game, and I look forward to continuing and enriching these relationships for the betterment of cricket."
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